Canada-based Manulife Wealth & Asset Management (Manulife WAM) has announced three AI-powered sales and advisor enablement tools designed to streamline routine work and improve client-facing interactions across its wealth, retirement and retail investment divisions, according to PR Newswire.

The first tool, deployed within Manulife Wealth in Canada, gives financial advisors rapid access to compliance policy and procedure answers. Since launch, the tool has recorded nearly 980 users and more than 5,400 conversations. Some 42 percent of advisors report saving up to 15 minutes per inquiry, with a further 29 percent saving between 15 and 30 minutes.

The second tool, deployed within Manulife John Hancock Retirement in the United States, distils millions of advisor signals into actionable outreach recommendations. Since implementation in March 2025, it has generated nearly 2,000 opportunities, with approximately 390 closed deals contributing additional assets under management. Teams recorded an 80 percent reduction in time spent on information searches and a fivefold increase in lead recommendations.

The third tool, rolled out across Manulife John Hancock Investments' US retail sales teams in early 2026, connects to internal CRM and business intelligence platforms to deliver real-time advisor profiles, product usage data and engagement signals. Since deployment, the internal sales team's contact rate has increased by approximately 40 percent.

President and chief executive Paul Lorentz said: "By reducing friction in day-to-day work and surfacing more relevant insights, these tools free our teams to focus on what matters most — listening closely, applying experience and judgment, and helping their clients make confident decisions."

The three tools build on Manulife WAM's AI Research Assistant, launched in mid-2025 for its Public Markets investment teams. More than 70 percent of parent company Manulife Financial Corporation's global workforce is engaged with generative AI tools.

Find out more about Manulife WAM's AI enablement programme in the complete report.