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Explore industry news, insights, and updates from the Irish CX Impact Awards.
CX Momentum
The customer experience sector is entering a phase of dynamic evolution, shaped by leadership excellence, digital innovation, and strategic partnerships. This edition captures that momentum, illustrating how organisations are enhancing engagement, improving service delivery, and leveraging technology to deliver measurable impact. ‘Niamh Curtin joins judging panel for Irish CX Impact Awards 2025’ on 4th December at the Royal Marine Hotel, Dún Laoghaire. With over 25 years’ experience in operations, strategy, and business transformation, she helps recognise organisations setting new benchmarks in customer experience. Meanwhile, ‘dnata expands inflight retail partnership with Aer Lingus’ demonstrates how strategic collaboration is advancing customer touchpoints and cultivating loyalty across travel services. Additionally, ‘Lowe’s AI boosts online conversions and customer satisfaction’ reveals how technology-driven insights are transforming customer journeys, enhancing engagement, and generating measurable business outcomes. These developments confirm a sector progressing through leadership, innovation, and strategic execution. Readers are invited to explore these stories further, gaining insight into the forces shaping the future of customer experience.
Niamh Curtin joins Judging Panel for Irish CX Impact Awards 2025
Niamh Curtin, Head of Customer Support at Laya Healthcare, joins the Irish CX Impact Awards 2025 judging panel, bringing over 25 years of expertise in operations, business transformation, and customer experience excellence.
Sprinklr expands partnership with SAMY to redefine customer engagement
Sprinklr and SAMY expand their global strategic partnership, combining AI-powered customer experience management with social-first marketing expertise to help brands integrate insights, optimise customer journeys, and drive measurable engagement and business outcomes.
Lowe’s AI boosts online conversions and customer satisfaction
Lowe’s AI virtual assistants, Mylow and Mylow Companion, have doubled online conversion rates, improved in-store satisfaction, and boosted sales, while loyalty programs and associate training enhance customer experience and drive pro and DIY engagement.
Liberty Global Ventures invests in ElevenLabs to advance voice AI technologies
Liberty Global Ventures has made a strategic investment in ElevenLabs, the leading voice AI company, supporting its growth in ultra-realistic speech generation, dubbing, and conversational AI, expanding its global reach across industries and digital platforms.
Sky Ireland to refund customers after overcharging error
Sky Ireland will refund thousands of broadband and bundled TV customers after discovering overcharges of around €50 per affected account, correcting billing errors from unnotified price increases dating back over a year.
dnata expands inflight retail partnership with Aer Lingus
dnata Catering & Retail launches Aer Lingus’ new five-year inflight retail programme, managing sourcing, technology, and onboard sales. Featuring Irish and international brands, the initiative enhances passenger choice, data-driven operations, and a festive seasonal menu.
Service Recalibration
The CX landscape is being reshaped as organisations refine how they engage with customers, manage operations, and deploy technology. Shane Lynn Joins Judging Panel for Irish CX Impact Awards 2025 highlights the growing recognition of excellence in customer experience, underlining the importance of independent assessment and benchmarking in driving sector standards. In parallel, Scandic Hotels expands operations to Dalata hotels to boost customer experience illustrates how operational expansion can create more consistent, customer-focused environments, translating strategic intent into tangible service improvements. Freshworks integrates AI tools to streamline customer experience operations demonstrates the accelerating role of technology in reducing complexity and enabling teams to prioritise high-value interactions. These stories reflect a broader trend of service recalibration: the integration of people, processes, and technology to achieve measurable CX outcomes. The edition captures how thoughtful leadership, targeted operational decisions, and intelligent automation converge to define next-generation customer service strategies. Explore each article for insights into actionable approaches that can influence planning, investment, and execution in organisations.
Shane Lynn Joins Judging Panel for Irish CX Impact Awards 2025
Shane Lynn, CEO of EdgeTier, joins the Irish CX Impact Awards 2025 judging panel, bringing over 20 years of AI, data science, and customer experience expertise to recognise CX excellence across Ireland.
Newell Brands showcases customer experience center to advance retail partnerships
Newell Brands, a US-based global consumer goods company, has opened a 12,000-square-foot Customer Experience Center in Hoboken, New Jersey. The CEC allows retail partners to engage directly with products, innovation, and shopper insights.
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